2026
Tour
An all-in-one booking platform for travel across Nigeria, with stays, experiences and transport in a single flow. Discovera and Bantu co-built it end to end, brand and product together.
Travel
Branding & Product Design
Know More
Seeing Nigeria should be the easy part. Instead, one trip means booking a stay on one site, finding a driver through a cousin, and hearing about the best experience from someone's WhatsApp status.
Problem
Every piece of the trip comes from a different source, and each one asks the traveller to trust someone new. Is the apartment as pictured? Will the driver turn up? Is the boat tour safe? By the time a weekend in Calabar or a day at Olumo Rock is sorted, the planning has taken more energy than the trip will.
Nigeria has no shortage of places worth visiting. What travellers lacked was one place to plan the whole journey and feel sure about every part of it.
Solution
We designed the brand and the booking experience together, so the confidence the brand creates carries into every step of a booking.
Stays, experiences and transport sit in one flow, so a traveller can put together a whole trip without leaving the platform. Working with Bantu as full partners meant brand and product decisions were made together, and the interface looks and sounds like the brand from the first tap to the confirmation.
Then there is Zeebo. Travel comes with plenty of uncertainty, and a friendly character can do things a logo can't, like greet someone or react to a moment. We gave Zeebo a set of expressions so the mascot can respond to different moments in a trip.
The identity was built to travel too. It works on the product screens and across physical applications like vehicle livery, bottles and mugs, so Tour looks like Tour wherever someone meets it.
What we delivered
One system covering the brand, the platform and everything a traveller touches.
Brand identity and visual system
Product design for the booking platform
Zeebo, the brand mascot, with a set of expressions
Brand applications, including vehicle livery, bottles and mugs
What we learned
What co-building a travel platform taught us.
Design the brand and the product at the same time. When an identity is finished first and handed over, the product slowly drifts away from it. Building both together kept every screen consistent with the brand.
Trust in travel is built one step at a time. Every stage of a booking is a small promise. One confusing screen can undo the confidence the rest of the brand has built.
A mascot earns its place through range. A single smiling pose is decoration. A set of expressions gives the character something to do.
Design for the destinations you don't have yet. A system that works for a handful of places has to hold up when there are hundreds, so every part of it was planned to scale from the start.
More Works
(GQ® — 02)
©2026
FAQ
01
How do I choose the right package for my business?
02
Can small businesses or startups afford your services?
03
Will I be involved in the process?
04
How do you make sure my brand stands out?
05
What if I want more than the initial designs?
06
Do you provide support after the project is completed?
07
What does a project look like?
08
Do I need to know how to code or design?
2026
Tour
An all-in-one booking platform for travel across Nigeria, with stays, experiences and transport in a single flow. Discovera and Bantu co-built it end to end, brand and product together.
Travel
Branding & Product Design
Know More
Seeing Nigeria should be the easy part. Instead, one trip means booking a stay on one site, finding a driver through a cousin, and hearing about the best experience from someone's WhatsApp status.
Problem
Every piece of the trip comes from a different source, and each one asks the traveller to trust someone new. Is the apartment as pictured? Will the driver turn up? Is the boat tour safe? By the time a weekend in Calabar or a day at Olumo Rock is sorted, the planning has taken more energy than the trip will.
Nigeria has no shortage of places worth visiting. What travellers lacked was one place to plan the whole journey and feel sure about every part of it.
Solution
We designed the brand and the booking experience together, so the confidence the brand creates carries into every step of a booking.
Stays, experiences and transport sit in one flow, so a traveller can put together a whole trip without leaving the platform. Working with Bantu as full partners meant brand and product decisions were made together, and the interface looks and sounds like the brand from the first tap to the confirmation.
Then there is Zeebo. Travel comes with plenty of uncertainty, and a friendly character can do things a logo can't, like greet someone or react to a moment. We gave Zeebo a set of expressions so the mascot can respond to different moments in a trip.
The identity was built to travel too. It works on the product screens and across physical applications like vehicle livery, bottles and mugs, so Tour looks like Tour wherever someone meets it.
What we delivered
One system covering the brand, the platform and everything a traveller touches.
Brand identity and visual system
Product design for the booking platform
Zeebo, the brand mascot, with a set of expressions
Brand applications, including vehicle livery, bottles and mugs
What we learned
What co-building a travel platform taught us.
Design the brand and the product at the same time. When an identity is finished first and handed over, the product slowly drifts away from it. Building both together kept every screen consistent with the brand.
Trust in travel is built one step at a time. Every stage of a booking is a small promise. One confusing screen can undo the confidence the rest of the brand has built.
A mascot earns its place through range. A single smiling pose is decoration. A set of expressions gives the character something to do.
Design for the destinations you don't have yet. A system that works for a handful of places has to hold up when there are hundreds, so every part of it was planned to scale from the start.
More Works
(GQ® — 02)
©2026
FAQ
01
How do I choose the right package for my business?
02
Can small businesses or startups afford your services?
03
Will I be involved in the process?
04
How do you make sure my brand stands out?
05
What if I want more than the initial designs?
06
Do you provide support after the project is completed?
07
What does a project look like?
08
Do I need to know how to code or design?
2026
Tour
An all-in-one booking platform for travel across Nigeria, with stays, experiences and transport in a single flow. Discovera and Bantu co-built it end to end, brand and product together.
Travel
Branding & Product Design
Know More
Seeing Nigeria should be the easy part. Instead, one trip means booking a stay on one site, finding a driver through a cousin, and hearing about the best experience from someone's WhatsApp status.
Problem
Every piece of the trip comes from a different source, and each one asks the traveller to trust someone new. Is the apartment as pictured? Will the driver turn up? Is the boat tour safe? By the time a weekend in Calabar or a day at Olumo Rock is sorted, the planning has taken more energy than the trip will.
Nigeria has no shortage of places worth visiting. What travellers lacked was one place to plan the whole journey and feel sure about every part of it.
Solution
We designed the brand and the booking experience together, so the confidence the brand creates carries into every step of a booking.
Stays, experiences and transport sit in one flow, so a traveller can put together a whole trip without leaving the platform. Working with Bantu as full partners meant brand and product decisions were made together, and the interface looks and sounds like the brand from the first tap to the confirmation.
Then there is Zeebo. Travel comes with plenty of uncertainty, and a friendly character can do things a logo can't, like greet someone or react to a moment. We gave Zeebo a set of expressions so the mascot can respond to different moments in a trip.
The identity was built to travel too. It works on the product screens and across physical applications like vehicle livery, bottles and mugs, so Tour looks like Tour wherever someone meets it.
What we delivered
One system covering the brand, the platform and everything a traveller touches.
Brand identity and visual system
Product design for the booking platform
Zeebo, the brand mascot, with a set of expressions
Brand applications, including vehicle livery, bottles and mugs
What we learned
What co-building a travel platform taught us.
Design the brand and the product at the same time. When an identity is finished first and handed over, the product slowly drifts away from it. Building both together kept every screen consistent with the brand.
Trust in travel is built one step at a time. Every stage of a booking is a small promise. One confusing screen can undo the confidence the rest of the brand has built.
A mascot earns its place through range. A single smiling pose is decoration. A set of expressions gives the character something to do.
Design for the destinations you don't have yet. A system that works for a handful of places has to hold up when there are hundreds, so every part of it was planned to scale from the start.
More Works
©2026
FAQ
How do I choose the right package for my business?
Can small businesses or startups afford your services?
Will I be involved in the process?
How do you make sure my brand stands out?
What if I want more than the initial designs?
Do you provide support after the project is completed?
What does a project look like?
Do I need to know how to code or design?